Last Updated: July 14, 2025

PRPLID Technologies Private Limited (“PRPLID”, “Purple Identity”, “we”, “us”, or “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website www.purpleidentity.com (the “Site”) or use our services.

By accessing or using our Site, you agree to the collection and use of information in accordance with this Privacy Policy. If you do not agree with the terms, please do not access the Site.

1. Information We Collect

We may collect information about you in a variety of ways, including:

a. Information You Provide to Us

• Personal Information: Name, email address, phone number, company name, or other information you provide when you contact us, create an account, subscribe to our services, or fill out forms on our Site.

• Account Information: Username, password, and other registration details.

b. Information Collected Automatically

• Usage Data: IP address, browser type, device information, access times, pages viewed, and referring URLs.

• Cookies and Tracking Technologies: We use cookies and similar technologies to enhance your experience, analyze usage, and deliver personalized content. You can control cookies through your browser settings.

c. Information from Third Parties

• We may receive information about you from third-party services you connect to our Site orfrom publicly available sources.

2. How We Use Your Information

We use the information we collect for purposes such as:

• Providing, operating, and maintaining our Site and services.

• Processing and completing transactions.

• Communicating with you, including responding to your inquiries and sending updates.

• Sending marketing and promotional communications (you can opt out at any time).

• Analyzing usage and improving our Site, products, and services.

• Preventing fraud and ensuring the security of our Site and users.

• Complying with legal obligations.

3. How We Share Your Information

We may share your information in the following circumstances:

• With Service Providers: With vendors and service providers who perform services on our behalf (e.g., hosting, analytics, email delivery).

• For Legal Reasons: If required by law or in response to valid requests by public authorities (e.g., a court or government agency).

• Business Transfers: In connection with a merger, sale, or acquisition of all or part of our

business.

• With Your Consent: For any other purpose disclosed to you and with your consent. We do not sell your personal information to third parties.

4. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to collect and use personal information about you, including to serve interest-based advertising. You can control the use of cookies at the individual browser level.

5. Data Security

We implement reasonable security measures to protect your information from unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

6. Your Rights and Choices

Depending on your jurisdiction, you may have the right to:

• Access, correct, or delete your personal information.

• Object to or restrict the processing of your personal information.

• Withdraw your consent at any time (where we rely on your consent).

• Lodge a complaint with a data protection authority.

To exercise any of these rights, please contact us at enquiry@purpleidentity.com.

7. Third-Party Links

Our Site may contain links to third-party websites or services. We are not responsible for the privacy practices or content of those third parties.

8. Children’s Privacy

Our Site is not directed to children under the age of 18. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us and we will delete such information.

9. International Data Transfers

Your information may be transferred to and processed in countries other than your own. By using our Site, you consent to such transfers.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the “Last Updated” date. Your continued use of the Site after such changes constitutes your acceptance of the revised policy.

11. Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact

us at:

PRPLID Technologies Private Limited

Email: enquiry@purpleidentity.com

Website: www.purpleidentity.com